mcconaughey ice fishing commercial

I Love/Hate Matthew McConaughey’s Ice Fishing Commercial: A Breakdown

Alright alright alright. As I’m sure you’ve all seen by now, Matthew McConaughey has a new Lincoln car commercial where he goes ice fishing in the coolest looking Interstellar place ever. I’ve watched several times and I can’t tell if I want to go ice fishing, buy a Lincoln, or call that Mega-Texan Matthew McConaughey out for that (slightly) oversized …

The 8 Best Bass Lures Of The Decade

It’s been an unusual decade on and off the water. Personally, I caught some personal bests, fished more lakes than I can count, and met amazing people along the way. As an industry, we’ve seen new anglers, platforms, techniques, and companies (shoutout MTB) emerge over the last ten years that have truly changed the game. However, as anglers, the end-goal …

The Best 3 Ways To Catch Bass Using Soft Swimbaits

Throwing swimbaits for bass is an easy way to present your bait from top to bottom in clear water if it is rigged correctly. The beauty of a paddletail swimbait is that it can be rigged different ways to make it fall vertically with its head down or swim horizontally. It can also be rigged weedless for fishing around cover …

Power Ranking The Best Fishing Christmas Ornaments

It’s believed that Germans were the first to decorate Christmas trees during the holiday season all the way back in the 16th century. Since then, the tradition has spread worldwide. We’ve ranked our favorite holiday-themed fishing ornaments in this quick and easy read. Happy Holidays from everyone at the Catch Co! 1) D.I.Y. Fishing Bobber 2) Ice Angler Ornament 3) …

How To Properly Tune A Crankbait (It Will Get You More Bites)

Most crankbaits run true straight out of the manufacturer’s packaging, but there are others that need some fine-tuning to get them tracking on the right path. Some crankbaits also get knocked out of whack when the lures constantly run into rocks or hit solid objects after an errant cast. Properly tuned crankbaits will run deeper and generate better swimming action …

Hot Diggity Dam! That Is A Winter Fishing Honey Hole

If you put away your boat for the winter or it’s just too cold for you to fish from the boat, your best option for getting in on some wintertime action is to try some bank fishing below dams. The river below an impoundment’s dam concentrates fish year-round, but it becomes an especially productive area to fish in the wintertime …